Videos

  • Featured

    Fresh Produce Outlook - 11.15.18

    We hear about the transition that is beginning from Salinas Valley to Yuma, AZ (aka "The Desert") from Gabe Romero, speak with D’Arrigo CA’s Claudia Pizarro-Villalobos about how their company makes the journey seamless, and hear how this year's elections may have consequences for growers and chefs alike.

    Wada Farms


    Up in Fort Hall, Idaho, we caught up with Brian Wada of Wada Farms to learn a bit about potatoes. He walked us through the growing and harvesting process, and how they are able to provide potatoes to consumers year round. We learned about some different potato varieties, and what different characteristics of those varieties determine which are selected to grow. Finally, Brian provided us an outlook update on potatoes and shared some insight as to how the industry has changed and how Wada Farms continues to innovate and grow.

    About PRO*ACT


    What PRO*ACT is all about, enjoy!

    Rendleman Orchards


    The Farm Market at Rendleman Orchards opens for the season.

  • The Source Live

    Wada Farms


    Up in Fort Hall, Idaho, we caught up with Brian Wada of Wada Farms to learn a bit about potatoes. He walked us through the growing and harvesting process, and how they are able to provide potatoes to consumers year round. We learned about some different potato varieties, and what different characteristics of those varieties determine which are selected to grow. Finally, Brian provided us an outlook update on potatoes and shared some insight as to how the industry has changed and how Wada Farms continues to innovate and grow.

    J.C. Watson Packing Co. - Onions


    We headed up to Parma, Idaho to meet up with J.C. Watson Packing Co., to learn about onions. Brad Watson walked us through the harvesting process, the different stages of dehydration and curing, and how the onions are prepped for storage. Additionally, we learned about what makes J.C. Watson Packing Co. a leader when it comes to onions in the industry. Finally, we received an outlook on what to expect for the coming fall and winter seasons.

    Taylor Farms


    We met up with Taylor Farms to get an outlook on row crops this season in the Salinas Valley. As Yuma begins to heat up, Albert Garnica lets us know how Taylor Farms works to ensure we have a consistent quality product, even through the fall transition to Yuma. We also learned a bit about how Taylor Farms is continuously working to be innovative in automation, and how their automated harvesting machines and optical sorters are helping to shape the future of fresh produce.

    D'arrigo | Andy Boy - Broccoli Rabe


    D'Arrigo California is a top grower of Broccoli Rabe, a superfood packed with nutrients that tastes good served a variety of ways! We visited the harvest in the Salinas Valley to find out more about this delicious leafy green vegetable!

    Dole - San Diego


    We took a trip down to San Diego to get together with Dole to learn about bananas, pineapples, and the port. Dole walked us through what it looks like to get these products harvested, ripened, and exported up to North America. We also learned about the process of how the fruit is offloaded once the ship arrives. It is exciting to see how Dole is working to optimize their operations to ensure we have consistent, quality product to enjoy!

    Mann Packing - Caulilini


    We headed over to Chualar, California to catch up with Mann Packing, who introduced us to a new product – Caulilini! Rick Harris told us about the history of the product, the structure and harvesting procedures, and the flavor profile. Additionally, he let us know how the heat can impact the product’s growing cycle, what they look for during harvest, and the future plans for this amazing new vegetable!

  • PRO*ACT

    About PRO*ACT


    What PRO*ACT is all about, enjoy!

    PRO*ACT - 25 Year Anniversary


    PRO*ACT takes a look back at over two decades of shared success to appreciate where we've come from and where we're headed.

    PRO*ACT Food Safety Video


    Learn about the steps PRO*ACT takes to ensure food safety from seed to fork!

    Going The Extra Mile - Produce Distribution


    Together with our distributors, PRO*ACT is dedicated to exceeding expectations. We are working to reach 100% Green Business and GFSI benchmarked certification at all of our distribution centers as part of our commitment to Going The Extra Mile.

    Cultivating Change Grant Winner (1)


    Grant Winner: Poché Family Farms.

    Cultivating Change Grant Winner (2)


    Grant Winner: Jaemor Farms.

    Cultivating Change Grant Winner (3)


    Leaf Safari, a hydroponic farm in Texas, is the recipient of a Cultivating Change local farm grant from Greener Fields Together. Leaf Safari requested a grant to install rainwater collection tanks to reduce water usage by 70%. Their goal is to become as eco-friendly as possible, aiming to install solar panels to power their farm.

  • Colorful Plates Podcasts

    Fresh Product Outlook - 11.15.18

    We hear about the transition that is beginning from Salinas Valley to Yuma, AZ (aka "The Desert") from Gabe Romero, speak with D’Arrigo CA’s Claudia Pizarro-Villalobos about how their company makes the journey seamless, and hear how this year's elections may have consequences for growers and chefs alike.

    Mexican Avocado Strike - Transition to Yuma

    Find out more about the Mexican Avocado Strike and Transition in this week's Market Reports.

    First Fruits Marketing - Opal Apples

    On this special midweek episode, we spoke with Chuck Zeutenhorst from First Fruits Marketing about their fantastic new apple variety, the Opal Apple.

    Fresh Produce Outlook - 10.29.18

    This week Brian makes the mistake of engaging Stephen in his segment. Stephen has a call with Steve Sterling of FreshLink Produce about the devistation of Hurricane Florence and Michael on East Coast produce. And while we're at it, we take a look at the produce industry in our market report segment, in the field.

    Fresh Produce Outlook - 10.22.18

    This week we look at the impacts of weather on both coasts (Hurricane Michael and Tropical Storms Rosa and Sergio) and Brian Denton is back in the studio to recap on PMA Fresh Summit.

    Fresh Produce Outlook | 10.15.2018

    We take a look at the initial reports coming from the hurricane-ravaged areas of the Southeast, and how that will affect the long-term outlook on produce coming from that region. Sunkist's Director of Communications Christina Ward joins the podcast to discuss upcoming varietals that make for tasty additions to the menu in all foodservice sectors.

  • Our Partners & Growers

    Rendleman Orchards


    The Farm Market at Rendleman Orchards opens for the season.

    Rendleman Orchards - Crop Prediction


    Join us as we go out into the orchard to evaluate our peach crop.

    Rendleman Orchards - Zucchini Planting


    Planting zucchini squash using no till farming.

    Rendleman Orchards - Apple Harvest!


    Visit an orchard of golden delicious apples at harvest time.